WeWork is giving kindergarteners business classes

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Co-working space provider WeWork is currently looking towards a new generation of entrepreneurs–many of whom do not know what that term means.

The $20 billion startup said Monday that it’s launching a personal elementary school within one its trendy New York office spaces using a pilot course of seven, including a child of founders Adam and Rebekah Neumann, Bloomberg reported.

“rsquo & In my book, there;s no reason Rebekah Neumann told that the news website.

The partnership, which concentrates on a “conscious entrepreneurship” curriculum, comes as the startup has been thinking beyond the workplace to apply its communal ethos to other facets of life. A flat area was opened by it this past year, along with a bootcamp and a fitness center and health center.

Since the startup scrambles to forge into new areas of business to justify its own eye-popping valuation, critics have begun to wonder whether the business is anything more than a glorified property provider.

The educational program is among WeWork efforts to prove those naysayers wrong.  

The trial course spends one day of each week at a 60-acre farm owned by the Neumanns and also the remainder of the time at the learning from clients that are business-minded and WeWork employees, according to Bloomberg.

The pupils, who are all between eight and five years old, have already taken classes on sales strategies, brand-building, and supply and demand, the news website reported. The expectation is that the children will eventually be teamed with entrepreneurs to mentorship programs.

While the curriculum of WeWork might sounds more like a tech conference itinerary than a basic school schedule, the founders maintain that they hold the pupils to state standards.

WeWork’s ambitions do not end at the college classroom, however. CEO Adam Neumann has said that his end goal is to produce entire self-contained communities in which customers, the so-called “WeGeneration” could live a “purpose-driven” life centered on purposeful work.

Read more: http://mashable.com/

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